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  • networking, sphere of influence. A group of friends and family
    Becoming an Agent | Building Your Business | How to Become a Real Estate Agent | Networking | Real Estate Marketing & Business Building Strategies

    Building Your Sphere of Influence: The Real Estate Agent’s Blueprint for Sustainable Growth

    In today’s competitive real estate market, your greatest asset isn’t the latest lead generation platform—it’s the network you’ve already built. Your sphere of influence (SOI) represents the most powerful and cost-effective strategy for sustainable business growth. The numbers tell a compelling story. According to the National Association of Realtors’ 2024 Profile of Home Buyers and…

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  • woman signing on white printer paper beside woman about to touch the documents
    Building Your Business | Client Relationship Management | Closing Deals | Real Estate Marketing & Business Building Strategies

    The Essential Guide to Representing Home Buyers: Proven Strategies for Real Estate Agents

    Representing home buyers is both an art and a science. As a buyer’s agent, you’re not just opening doors—you’re serving as trusted advisor, skilled negotiator, and strategic partner throughout one of your client’s most significant financial decisions. With the National Association of Realtors reporting that 89% of buyers purchase their homes through a real estate…

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  • comparative market analysis, CMA
    Building Your Business | Closing Deals | Featured Courses | Real Estate Marketing & Business Building Strategies | Technology

    The Comparative Market Analysis: How to Empower Real Estate Decisions

    In today’s competitive real estate market, accurate pricing can make or break a deal. According to the National Association of Realtors, 32% of sellers have to reduce their listing price at least once—often because the initial price wasn’t supported by solid market data. This is where your expertise with a Comparative Market Analysis (CMA) becomes…

    Read More The Comparative Market Analysis: How to Empower Real Estate DecisionsContinue

  • business, signature, contract
    Building Your Business | Closing Deals | Real Estate Marketing & Business Building Strategies | Technology

    Essential Real Estate Transaction Documents: Complete Guide for Agents

    As a real estate agent, you’re the quarterback of every transaction, coordinating documents between sellers, buyers, lenders, title companies, and inspectors. Your ability to manage documentation efficiently directly impacts your reputation, your commission, and your clients’ experience. While attorneys handle legal complexities and lenders manage financing paperwork, you’re responsible for the core documents that move…

    Read More Essential Real Estate Transaction Documents: Complete Guide for AgentsContinue

  • blue and white wooden house near green trees during daytime
    Building Your Business | Closing Deals | Home Staging | Marketing | Real Estate Marketing & Business Building Strategies

    The Complete Pre-Listing Checklist: How to Prepare a Home for Sale in 2025

    As a real estate professional, you know that proper preparation can mean the difference between a property that languishes on the market and one that sells quickly at premium pricing. According to the National Association of REALTORS® 2025 Profile of Home Staging, nearly 30% of agents report that staging their sellers’ homes led to a…

    Read More The Complete Pre-Listing Checklist: How to Prepare a Home for Sale in 2025Continue

  • A group of diverse runners participating in a lively marathon event under the sun.
    Building Your Business | Client Relationship Management | Closing Deals | First-Time Homebuyer | Real Estate Marketing & Business Building Strategies

    How Real Estate Agents Can Successfully Navigate Common Client Challenges

    As a real estate agent, managing client expectations and solving problems efficiently can make the difference between a successful transaction and a failed deal. This comprehensive guide will help you handle the most common challenges you’ll face when working with both buyers and sellers, ensuring smoother transactions and more satisfied clients. Understanding Today’s Market Challenges…

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  • client relationships, networking
    Building Your Business | Client Relationship Management | Closing Deals | Networking | Real Estate Marketing & Business Building Strategies

    Beyond the Transaction: How Real Estate Agents Build Relationships That Last a Lifetime

    Closing day arrives. Keys are handed over, smiles are exchanged, and congratulations flow freely. For many real estate agents, this is where the story ends. But for the most successful professionals in our industry, it’s exactly where the real relationship begins. Here’s a sobering statistic: According to the National Association of Realtors, 67% of sellers…

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  • social media, digital marketing strategy, mobile search, lead generation, networking
    Building Your Business | Client Relationship Management | Marketing | Personal Branding | Personal Branding | Real Estate Marketing & Business Building Strategies | Technology

    Leveraging Social Media for Lead Generation: Platform-Specific Tactics That Work

    In today’s digital-first marketplace, social media has transformed from a nice-to-have into an essential tool for real estate professionals. According to the National Association of REALTORS® 2024 Technology Survey, social media delivers the highest number of quality leads for real estate agents—outperforming even traditional tools like CRM systems and MLS platforms. The numbers tell a…

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  • Couple meeting with advisor for adoption process in a modern office setting.
    Building Your Business | Client Relationship Management | Marketing | Real Estate Marketing & Business Building Strategies

    How To Create A Winning Listing Presentation: A Complete Guide For Real Estate Agents

    In today’s competitive real estate market, your listing presentation is more than a sales pitch—it’s your opportunity to demonstrate why homeowners should trust you with their most valuable asset. With the right preparation and approach, you can transform nervous sellers into confident clients who are eager to work with you. This comprehensive guide will show…

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  • showing your unique value proposition
    Building Your Business | Personal Branding | Personal Branding | Real Estate Marketing & Business Building Strategies

    How to Articulate Your Unique Value Proposition as a Real Estate Agent (And Finally Answer “Why Should I Choose You?”)

    You’ve just delivered what you thought was a solid listing presentation. The potential clients seemed engaged, nodding along as you shared your market knowledge and experience. Then comes the question that makes every agent’s heart skip a beat: “Why should we choose you instead of another real estate agent?” If you hesitated, scrambled for words,…

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  • Tilt-shift aerial photo of a suburban neighborhood with green lawns and roads.
    Building Your Business | Client Relationship Management | Marketing | Networking | Real Estate Marketing & Business Building Strategies

    How to Build Your Real Estate Business Through Geographic Farming: Become the Neighborhood Expert

    If you’re a real estate agent looking for a reliable way to generate consistent listings and build long-term relationships with both buyers and sellers, geographic farming might be the most powerful strategy you’re not using yet. Unlike chasing leads across a broad territory, geographic farming allows you to concentrate your marketing efforts on a specific…

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  • Quick Overview of Leading Real Estate Licensing Education Programs
    Becoming an Agent

    Quick Overview of Leading Real Estate Licensing Education Programs

    In-Person Classroom Training Programs Top National Real Estate Education Providers Online Pre-Real Estate Licensing Courses Leading Online Education Platforms Curriculum Breakdown Core Learning Modules Real Estate Exam Preparation Strategies Comprehensive Study Approach Additional Considerations Financial Aid and Scholarships Technology Requirements Cost Comparison Program Type Average Cost Duration Flexibility Interaction In-Person $500 – $800 60-180 hrs…

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Elizabeth Nolan

Licensed Real Estate Salesperson
Brown Harris Stevens Connecticut LLC

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  • How to Become a Real Estate Agent
  • Real Estate Marketing & Business Building Strategies
    • Client Relationship Management
    • First-Time Homebuyer
    • Marketing
      • Personal Branding
      • Home Staging
    • Closing Deals
      • Closing Gifts
  • Real Estate Continuing Education & Professional Development
  • Technology